Get Involved

There are countless ways to get involved as an MMA member.

Access the latest industry research

Members can source our primary or aggregated secondary research and peruse our library of resources.

Publications and best practices

Members have access to case studies, white papers, webinars, MMA Smartbrief, and the International Journal of Mobile Marketing. Members can also use the MMA as an editorial outlet or share your own stories through our social media channels and by uploading a case study.


Members can access our Forums, Webinars, Workshops, and our certification program and can work with the MMA to give back by educating the market on key insights.

MMA events

Leverage events (both physical and virtual) to nurture and develop new relationships (attend), get recognized for your industry contribution (speak), demonstrate your capabilities (sponsor), and generate awareness for your organization.

Participate in Strategic Initiatives

Members who are active participants can get even more out of their membership. By participating in strategic initiatives (including helping set industry frameworks, guidelines, best practices and standards), you will be recognized as a leader and uncover early trends and market insights. Further, your company and you/your team will be personally associated with building industry standards and guidelines.

Networking, Learn, and Share

  • Collaborate with over 700 member companies, including thousands of individuals representing the full spectrum of mobile marketing.
  • Meet industry experts from around the globe at numerous events worldwide, including MMA-hosted Mobile Marketing Forums.
  • Share perspectives on mobile marketing in Europe, Middle East and Africa, Asia, Latin America, Africa and the U.S.
  • Take part in the development and execution of guidelines on privacy, ad delivery, ad measurement, and mobile marketing best practices through MMA Committees.
  • Access member-only resources at
  • Keep up to date with industry developments through educational articles, real world case studies and whitepapers.

Even more Member Offers, Opportunities and Discounts

  • Receive member-only discounts on industry publications, research and conferences as well as discounts at MMA events, conferences and training.
  • Special sponsorship, programming, and advertising rates.
  • Visibility on the MMA website as well as in the MMA Member Directory.
  • Opportunities to publish case studies and articles on the MMA website, in the MMA Mobile Messenger newsletter, press releases on the MMA website, and in other MMA industry publications.
  • Affiliation with the global MMA Brand.